The luxury yacht manufacturer based in Poole has announced its plans to get rid of around 300 jobs

Yacht manufacturer Sunseeker International

has announced that around 300 jobs could be lost following a two-month

strategic review of the company.

Sunseeker, which employs more than 2,000

people in Dorset, said it’s still committed to production in the UK, despite

the cuts.

It’s been reported that the majority of job

losses would be in management and administration roles.

Group executive director Sunny Thakrar said:

“The focus of the plans we are announcing today (October 17th) is to ensure the

continued growth and success of a sustainable business, based on the UK’s South


“It is clear to us that customer demand and

the industry as a whole is changing and we need to respond to those changes to

retain our position at the forefront of an ever-competitive market.

“I can confirm that today we have informed

Sunseeker International staff of the outcome of a strategic review aimed at

increasing efficiency, simplifying our operating model and positioning the

business for its long term future.

“As part of these plans we are looking to rebalance

the workforce by removing non-core activities as well as where we see

cross-over and duplication. 

“We want to reassure our staff and

suppliers that Sunseeker International is 100% committed to maintaining our

current UK manufacturing capabilities and we have no plans to move our brand or

production elsewhere.

“We have seen a series of successful new

product launches throughout this year to date and have received very strong

demand for our new products at recent boat shows.

“We have solid financial backing and an

exciting pipeline of new products, all of which gives us confidence that the

changes we are proposing will help create a stronger and flexible business,

enabling us to continue to build upon our already world-renowned design, engineering

and production capabilities.”

Reports suggest that there will be a 45-day

consultation regarding the redundancies, with the process expected to be

completed by the end of the year.